Branch
ActiveBranch Metrics is a reliable mobile linking and measurement platform. Branch is working to drive growth, engagement, and revenue across every marketing channel with the industry’s leading mobile deep linking and attribution platform.
What it does
Pear met Branch’s founders, Alex, Mada, and Mike, through Stanford Venture Studio. We quickly realized they were outliers and working on something special. We helped them recruit a freshman, Dmitry, who became Branch’s Founding Engineer. Our team helped the founders whiteboard product ideas, and after several major product pivots, they landed upon deep linking. Branch now powers cross-channel growth and attribution for more than 50% of the top 200 apps. We served as active board members since day one, and we’re now board observers. We’ve worked closely with the Branch team during each fundraising round providing coaching and investor introductions.
Its site says now · captured 2026-08-23
Mobile Measurement & Deep Linking Platform | Branch
Drive mobile growth with the industry-leading MMP and deep linking platform. Branch provides the privacy-safe attribution and linking infrastructure for 100,000 apps.